About Us

SODA was founded in 2011 by two experienced researchers, who after years of presence in the research industry, working in full service research agencies active internationally and as independent research consultants, decided to make next step and establish a new independent research agency. The idea that stood behind SODA was to merge their experience in the market research realm together with selected and proven in practice resources in order to provide the Clients - both end-clients and research agencies - with top quality results and insights.

At SODA from the very beginning we provide our Clients with a full array of research services including custom studies, fieldwork services and industry analyses – all using qualitative and quantitative methods and techniques always combined in a way which aim is to satisfy our Clients’ consumer and business-to-business research needs. Thanks to the knowlegde, abilities and devotion of our team members experienced in different market areas and methodologies we successfully complete dozens of studies every year for our Clients present in such industries as Healthcare, Retail, FMCG, Durable goods, ICT, Automotive, Financial services, Construction, Chemicals, Heavy Industry and many more.

Being based in Poland, an economical and geographical gateway to Central and Eastern Europe, we cover with our services over 20 countries across the region and are adept handling local as well as multi-country projects.

Through our expertise, excellent two-way communication, flexibility and smooth organization we deliver an outcome that is like SODA - clean and clear. Furthermore, like SODA, we are not still - we follow the trends on the market and actively look for the most appropriate solutions in order to answer the needs of our Clients.

Therefore if you look for an agency that can be your single point of contact when conducting any type of market research, local or international, an agency which guarantees achieving top quality results for competitive prices - we are sure that working with SODA is the right solution for you.


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